Affirmations are not Coocoo for Cocoa Puffs


Affirmations are generally a good idea. I mean, really, it’s not as taboo as you might think. Robert Collier once said, “The subconscious mind believes whatever it hears, when it is told often and convincingly enough.”

There is always some self-talk going on. We are ALWAYS communicating with ourselves. Would it be stretch to ask ourselves to start saying something beneficial?



I mean, especially in a world that is already slipping us often and convincing messages about ….whatever they want us to believe. Let’s take back our unconscious mind, which could arguably be a great percentage of our capacity as humans (maybe more so than we would like to notice).

 Using an affirmation, as I define it, is telling your self-something (or writing it) 15 times in a convincing and believing spirit, every day for a chosen time period.

Here is an example. For the two weeks leading up the start of the school year, I have said, “the new school year will be rich and rewarding for the whole family”. This primes the brain to respond to the many uncertainties of the school year under the framework that richness and reward is the most likely outcome.

I use an affirmation for daily use, such as “life happens FOR us” (opposing the belief that likes to slip in automatic which is “life happens TO us”.

However, my favorite way to use affirmations is leading up to an event.

-a big move

-start of school year

-a promotion

It is even beneficial for a perceivably negative circumstance, like:

-at the beginning of a long work weekend

-after an argument

-at the receipt of “bad” news



Robert Collier, by the way, is the author of the The Secret of the Ages. It is the original “Secret” book that needs NO edits, updates, or flashy new marketing. It’s just fantastic, inspiring, while at the same time, containing some head-shaking doses of philosophy that are quite quacky.



Want to know more for free?

If you are moved to learn more, read the PDF The Secret of the Ages. Downloadable for free.


 Also, get to your library or Barnes and Noble and read the chapter on affirmations in the book by Scott Adams, How to Fail at Everything and Still Win Big.

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